Recycle Across America (RAA), a 501(c)(3) non-profit organization has developed the first and only society-wide standardized recycling labels for recycling bins and carts. The labels are designed to work in every municipality. With the use of clear photographs indicating what can be placed in each bin, the labels are universally understood (similar to how STOP signs are easily interpreted on our roads).
Prior to founding the nonprofit standardized label initiative and Recycle Across America®, Mitch had over 20 years experience in marketing, communications, and branding, serving Fortune 500 companies, as well as midsized companies. She has relied heavily on those communications and branding disciplines when developing the society-wide standardized labeling solution for recycling bins. She is a frequent contributor to articles on the subject of recycling and the environment, including Forbes, NY Times, USA Today and industry publications. Mitch is an ongoing national and international speaker and has recently provided the keynote presentation at the European Union’s Environmental Summit in Brussels and she has chaired and been the keynote speaker at national conferences, such as the American Packaging Summit, the U.S. Zero Waste Conference, Package Design Conference, SWANA conference, and others.
Como se envolver
You'll need to dedicate a couple of hours to get your school on board, figuring out how this program will align with your existing recycling program and once you order your labels, you'll need a couple of hours to attach them and to ensure everyone in your school understands the program. Once the labels are attached, there isn't much ongoing time involved other than to assess how much your recycling rate has improved and how much money your school is saving in the process!
Are you ready to recycle right in your school? Here you'll find all you need to do that. You can unlock funding to order your standardized recycling labels and download a detailed Toolkit that walks you through all the detailed steps involved in rolling out the program in your school.